Activision brand manager Simon Wells told MCV that the company hopes Modern Warfare 2 will be the “biggest selling video game of all time,” beating out the high sales figures of Call of Duty 4 and Treyarch’s Call of Duty: World at War.
“We want to propel this year’s title to be the biggest selling video game of all time. That may raise some eyebrows, but step back and look at the franchise’s trajectory through preceding launches, and this objective starts to look viable.”
He also added: “We firmly believe we have the potential to be the No.1 entertainment property of the year. The reality for a franchise as large as Call of Duty is that we are competing directly with entertainment propositions outside of the video game space,” said Wells.
Source: Joystiq | VideoGamer